This is a collaborative post.
If you want to create your own blog, then you will know what a thrilling experience this can be. You may feel as though you have so much to write about, and that you can’t wait to get some serious traffic. Although there is nothing wrong with this, you have to ensure that you do not go into creating your site blindly. You need to take the time to plan everything out, so you can make sure that you do not end up making some of the many mistakes that people make.
Not Having a Purpose for the Blog
One monumental mistake that a lot of new bloggers make is that they start their blog without having any kind of clear goal. You do not need to have everything figured out from the first day, but you do need to have a good overall direction so you can be more intentional with both your time and your energy. There is no point in you trying to build a skyscraper when you really want a lakeside cottage, is there? At the end of the day, your blog will look different depending on the outcome you are looking for. Some people create a blog because they want to promote a business or a product. Blogging can be a fantastic way for you to complement your marketing efforts too, so it is important to be mindful of this if you can. Of course, it is also wise for you to explore amazing stock photos so you can make sure that you have a lot of media to fit in with your site and posts.
Focusing on your Own Interests
This may sound counterintuitive but at the end of the day, you are not the most important person when it comes to your blog. Your audience is. Don’t think about all of the articles you want to try and write, instead, take the time to create the kind of content that your target audience is interested in reading. Start by doing your own market research, and also see what questions people are asking when it comes to your niche. If you can do this, then you can gain a much deeper understanding of what you want to do, and the posts you should be creating.
Skipping Steps
Sure, it can be very tempting for you to skip ahead through the set-up process. That being said, if you are hoping to be a professional blogger, then you have to make sure that you opt for a platform that supports your site properly. Squarespace and WordPress seem to be the best ones. It doesn’t matter which one you go with, but you do need to make sure that you do not skip out on understanding the choice you make. You need to understand the features and you also need to know what each site offers too so you can make the most out of it overall. This will work wonders for you in the long run.